Support for the rollout of the Trait d'Union digital platform (state-owned startup) for the Grand Est region

• The Trait d'Union digital platform was born out of the Grand Est region's desire to maximize the rate of return to employment for the people whose training it finances.
• It puts jobseekers and companies in touch with each other, via job immersion offers, so that they can discover jobs that are recruiting
• The region wanted to be supported in developing the platform and its use by jobseekers and companies, in liaison with key partners (Pôle Emploi in particular)

• Field survey of jobseekers, companies and training and employment experts, and benchmarking of existing solutions
• Redesign of the digital platform in terms of pathways and functionalities based on user needs
• Implementation of a communication campaign targeting new channels for sourcing candidates and offers

Mission in progress